If you have an online business or are thinking about starting an online business, you may be thinking about how you could market your business.
Marketing funnels could be what you are looking for. They allow you to automate the sales process so you can focus on other parts of your business.
But you cannot think about marketing and sales funnels without mentioning ClickFunnels.
And that is probably why you stopped by today.
Are you interested in ClickFunnels?
Did you want to check out a ClickFunnels review to determine if this software is right for you?
ClickFunnels is a great software, but it may not be the right fit for everyone.
That’s why we are going through this ClickFunnels review so you can gain a better understanding of what this software brings to the table.
Are you ready?
Let’s jump right in!
*** Affiliate Disclaimer: I earn commission (get paid) if you click on the links and purchase a product below. My earnings do not impact the price you pay.***
What is ClickFunnels?
Let’s begin my ClickFunnels review by helping you understand what this marketing platform is all about.
When was ClickFunnels founded?
Russell Brunson started ClickFunnels back in 2014. His goal was to create a system that helped all types of business owners build online assets, such as:
- Squeeze pages
- Landing pages
- Membership sites
- Sales funnels
- Email followup sequences
Brunson has written three books that provide you all the necessary theory about how to create a successful business:
The ClickFunnels software helps you take this theory and put it into the real world.
A good way to think about why you need ClickFunnels is that it’s a sales funnel creator that allows you to sell ecommerce products, coaching programs, online courses, memberships and even offline brick & mortar products.
Many marketers struggle to accept online orders, use upsells, order bumps and downsells.
This marketing platform allows you to use all these important sales funnel processes without the need for hiring expensive developers or coders.
OK, now let’s move this ClickFunnels review into helping you understand a few key things you can do with the system.
Why Use ClickFunnels? Launch New Products
The complexity of launching a new product has historically stopped many entrepreneurs from getting their creations out into the world. You can use ClickFunnels to build a funnel that shows your prospects the value in buying your product.
Use the Product Launch funnel to first create the awareness about your product.
This process warms your prospects up to the idea that a new product is coming. It shows them the problem they have that your product solves.
Converting sales once you officially launch the new product is far easier if you’ve helped your audience understand that the problem exists and have them waiting for your solution to be released.
Once you’ve created your first sales funnel, you can use a ClickFunnels clone funnel to easily recreate the same process for another product down the road.
Build Your Audience With ClickFunnels
You can’t sell existing or new products without a growing audience. Use the various funnels that exist inside ClickFunnels to build your email list larger.
It’s simple to create optin landing pages inside this marketing platform so that you can collect email subscribers.
You just need to create a lead magnet that your audience wants, offer it on the landing page created by ClickFunnels and then deliver it via email.
Create Marketing Pages That Convert Well
You’ll need to build out several different types of marketing pages inside your sales funnel in order to create online revenue.
Is ClickFunnels easy to use? Yes, it is…especially when it comes to creating the following types of ClickFunnels landing pages for your funnel:
- Sales pages
- Webinar pages
- Optin pages
- Checkout pages
- Order pages
- Upsell pages
- Downsell pages
Host Courses & Membership Sites
The ease by which you can host membership sites and courses is another reason why you need ClickFunnels.
This software gives you a membership area that helps you plan and build your course, modules and units.
Set up a member’s area in a matter of minutes so your customers get a professional experience after logging in.
Now we’re at probably the most important section of my ClickFunnels review: The top features that ClickFunnels gives you that makes running your online business simple.
Create Sales Funnels With The Template Blueprints
Don’t worry if you don’t know how to code web pages. ClickFunnels makes this process easy because there aren’t any coding skills required to build out any sales funnel pages that your business needs.
Select from the wide range of templates available in your back office. Tweak everything to your needs by making simple copy changes or adding/removing elements via the drag & drop editor.
There are many funnel blueprints to choose from and they fall into these main categories:
- Lead capture funnels
- Sales funnels
- Event funnels
There are 22 funnel types to choose from. Use the Membership funnels to create a membership product. The Squeeze Page Funnel easily sends new leads over to a customized thank you page.
Do you want to offer a low-end tripwire product? Use the 2-Step TripWire Funnel and then simply add in the one-click upsells and downsells or order bumps to earn more money throughout the funnel.
Do you have excellent coding skills? If so, then you also have the option of using those skills by building your sales funnel pages from scratch.
Use The Drag & Drop Page Builder
Like I mentioned above, the drag & drop functionality removes any need for website building skills.
You’ll discover dozens of templates for any page required as you go about building out your sales funnel:
- Order pages
- Sales pages
- Checkout pages
Select your template, then add in headlines, images, videos, text, order buttons and other important page elements by dragging and dropping everything on or off the page.
Not only does this help you create pages that convert well, but it saves an immense amount of time.
There’s no need to spend hours designing pages. All you need to do is use the ClickFunnels designer and insert your copy into pages that are already proven to perform well.
Here are other elements you can easily add to any of your pages:
- Progress bar
- SMS signup
- Countdown timer
- FAQ block
- Custom HTML
- Pricing table
- Facebook comments
Most of your elements are also customizable in terms of margins, alignment, background colors and fonts.
Use The A/B Test Functionality
Split testing offers is one of the best ways to find out which page, copy or layout creates the most conversions with your specific audience.
A/B testing is also one of the most difficult functions to do when you don’t have coding skills.
The ClickFunnels A/B testing feature makes it easy to compare two different funnel templates and figure out which one converts best for you.
Don’t limit yourself to testing templates. Use the A/B feature to split test:
- Media pages
- Optin pages
- Landing pages
Track All Your Data With The Integrated Analytics
It’s important to track your sales data so that you know things like:
- Which marketing method converts best for you?
- What product or service are your customers buying the most?
- Where do your customers come from?
You don’t need to strap a bunch of different analytical software programs together. Instead, you can use the ClickFunnels integrated system and keep all this important information accessible in one spot.
Identify where your best leads come from, for instance. This data can help you save money on advertising sources that aren’t converting and allow you to invest more marketing dollars where the best results come from.
Use Upsells & Downsells To Maximize Profits
A successful sales funnel uses strategically-placed upsells and downsells to bring in more income after an initial sale is made.
Your funnel must first generate interest via an ad or content on a blog or YouTube channel, for example.
You then need to bring your prospect through a series of landing pages that encourage leads to convert into customers.
You should present an upsell or order bump on checkout pages where you offer your prospects an extra deal to go along with their main purchase.
For instance, you might give them the option of buying the entire 5-part course at a discount when they were going to only buy the first part originally. Or, you might offer a complimentary masterclass training to go along with a course.
Another way to add in extra revenue is offering a downsell option when prospects decline to take immediate action.
If they aren’t ready to commit to a higher-tiered product, direct them over to a related product that costs less money.
It’s always easier to sell current customers. A well thought out downsell can help increase your overall monthly customers who will buy a high-ticket item in the future.
Take Your Time As You Learn ClickFunnels
Admittedly, there’s a lot to learn inside your ClickFunnels account. My advice is to take your time and be patient as you go about your learning experience.
If you’re serious about leveling up as a professional marketer, then you should know about the Funnel Flix training resources. This training collection includes content such as:
- Affiliate Bootcamp
- 30 Days videos & books
- Funnel University
- Product Secrets
- Funnel Builder Secrets
- Tony Robbins trainings
- Ad Skills
You’ll find everything you need to learn most aspects of marketing and this education goes a long way in putting ClickFunnels to the best use inside your business.
Can You Make Money With ClickFunnels?
As I conclude my ClickFunnels review, let me say that the bottom line decision you need to make is determining whether you can make money with a ClickFunnels account.
All the tools are there. The only thing stopping you from creating more income for your business is putting those tools to consistent use.
If you’re wondering whether ClickFunnels will work well to compliment your business, then consider that people running the following types of businesses use this marketing platform:
- Selling online courses
- Brick & mortar businesses
- Some folks use ClickFunnels for coaching businesses
- Real estate professionals
- Selling membership sites
It doesn’t matter what type of business you’re in. The reason is that your business needs a sales funnel to operate well and setting up successful sales funnels is the primary function of ClickFunnels.
By the way, once you have your ClickFunnels account established, I encourage you to join the One Funnel Away Challenge because it teaches you how to tie your sales funnel process together over a 30-day period of hands-on training.
Now, you have completed the ClickFunnels review. You should have a better understanding of ClickFunnels and its features.
This could help you determine whether the software is a great fit for you.
If the software is the best option for you, then you could begin your 14-day free trial now.
If it is not the best choice, you may find another great marketing tool for you on this marketing resources list.
Either way, I hope you find what you are searching for to start or grow your online business.