When you are just getting started with internet marketing, your main goal is to get more leads from your efforts. Having more leads should result in more sales. Part of your success relies on beginning with the right foundation knowledge. And to get leads and sales, you must also have the right tools.
Today, we will discuss 3 simple internet marketing tools for beginners.
You could use these tools for the core software in your toolbox. If you already have some tools, you may find ways to use these tools together.
And if you don’t have any other tools, don’t worry. These 3 tools are more than capable.
For even more information, make sure you check out my article comparing ClickFunnels, LeadPages, and Kartra…all great tools.
Are you ready?
Internet marketing tools for beginners
The 4 tools we will discuss.
Wait a minute, I thought it was 3 tools.
Okay, you got me.
There are 4 internet marketing tools for beginners that I will cover, but you should only need 3 of them since 2 of the tools could serve the same purpose.
The software allows you to:
- Create quick landing pages for capturing leads and making sales
- Create email newsletters and automated email sequences to build customer relationships
- Track your marketing efforts
When you put them all together, you have a simple system to capture leads, send emails, and track your marketing.
So, let’s dig in.
(Photo from LeadPages)
LeadPages – This software allows you to create landing pages in just a few minutes. You will be amazed by what you can create in such a short time.
For instance, if I have a website idea, I may create a simple website using this software to see how the idea performs. This allows me to test ideas quickly with low investment. Then if it seems good, then I have the option to create a complete website.
But depending on your goals, you may not need a complete website. You may just want a page to capture leads so you can build a relationship with your potential customers.
Your goals could be for them to join your newsletter, sign up for a webinar, or purchase something. Regardless, you can do it quickly and it will look awesome with LeadPages.
You could use LeadPages to create…
- Lead Capture Pages
- Landing Pages
- Squeeze Pages
- Sales Pages
- Webinar Pages
- Video Training Pages
- And much more.
LeadPages integrates easily with email marketing software like Aweber and Drip, which we will discuss below. Together, they can create powerful email marketing solutions that automate your marketing and help you create bigger email marketing lists.
And if you already have newsletter or automated email software, it may integrate with LeadPages as well.
Build simple landing pages in minutes with LeadPages now.
(Photo from Aweber)
Aweber – This software is like the second part of LeadPages. With LeadPages, you can capture contact information. When you pair it with Aweber, the information is captured in a form that you create in Aweber. Then you can send automatic emails or newsletters to your leads.
This software is great because you can create great email newsletters for your customers or potential customers. You can send automated emails to your customers to inform, share experiences, build relationships, and provide special offers.
You can send emails automatically or you can send a broadcast message to your customers anytime you want. This is great for sending important information or time sensitive promotions.
As I mentioned, this software works well with LeadPages. I like to call them my 1-2 punch.
Start capturing email subscribers with Aweber now.
(Photo from Drip)
Drip – This email marketing software is similar to Aweber. You may not need both, but you can still try out both and then decide which you prefer, since they both offer free trials. This software allows you to automate your emails to customers, creating additional marketing automation.
It is a lightweight software that allows you to change your email messages to customers based on different actions they take. It allows you to customize the customer experience to help you create a better experience and more sales.
This software also integrates easily with LeadPages.
(Photo from Linktrackr)
Linktrackr – If you desire more visibility with what is happening with your marketing, this software can help. You can easily track your links so you can see what is working and what is not.
A cool feature with this software is that you can use a custom domain. Then you can create simple and easy to remember tracking links. This can come in handy if someone asks you for a product recommendation. You just tell them your link because it is easy to remember.
This can also be used for networking. You could create a simple link for all of your social media accounts. Then if someone wants to connect with you, you can give them a simple link rather than trying to remember any complicated and probably long links.
Linktrackr lets you simplify and track your links so you know what is working.
Start tracking your results with Linktrackr.
Now, we have covered 4 internet marketing tools for beginners that you could add to your toolbox. You may find one or more tools that you could use in your marketing.
All software is simple to use, low cost, and most include a free trial. You can just test them out to see if they make sense for you. After you test them, if you feel they are the best tools for you, you can continue using them without breaking your budget.