Builderall vs Kartra Debate

You might find it difficult to figure out the Builderall vs Kartra debate. 

Which one of these marketing platforms is the best option for your specific business?

My review will help you understand the features of each platform so that you can make a good decision. 

Let’s get started.  

What Is Builderall?


In order to make a decision between Builderall vs Kartra, you’ll need to first know everything you can about Builderall. 

Created by Erick Salgado, this all-in-one platform can be used to market and operate your online business. 

Builderall comes with over 30 tools that are separated into five different areas:

  1. Builders
  2. An autoresponder
  3. Design area
  4. Traffic management
  5. Social media assistance section

Using these Builderall features, you can make use of some of these marketing tools:

  • Ecommerce pages
  • Sales funnels
  • Videos
  • Written and image content
  • Multiple landing page types
  • Mobile apps

Who Should Consider Using Builderall?

You can consider this platform useful whether you’re a beginning online marketer or already experienced. 

It’s easy-to-use for beginners and has the marketing usefulness that marketers of all levels need in order to attract quality leads and make sales. 

Builderall Features

WordPress Installation

If you’re using WordPress with your website, then it’s important to know that Builderall makes it easy to connect the marketing platform with your existing site. 

You might find this feature more advantageous compared to Kartra’s drag & drop site builder that I’ll discuss below. 

Some of the benefits of the Builderall WordPress CMS include:

  • It comes with a number of helpful plugins included
  • It’s friendly from a search engine optimization standpoint
  • It has simple integration when using other third-party plugins
  • It includes a wide selection of attractive site templates

This section of Builderall is intuitive to use and provides you a separate dashboard to work from. 

Search Engine Optimization Report


You’ll discover an SEO Report inside the traffic management area that helps make sure that your online presence is built around a solid SEO plan. 

It’s similar in nature to other SEO software platforms such as CognitiveSEO and gives you:

  • Keyword usage analyzer
  • Internal links checker
  • Content analyzer
  • Competitor analyzer

The report brings back detailed data after it finishes running so that you can make important SEO decisions. 

You can run reports such as low, moderate and high relevance factors, as well as optional or critical factors. 

Use these reports to understand how the on-page SEO is performing on your website. You can look at your entire site all at once or even run scans for specific landing pages so that you know how each performs from a ranking standpoint. 

Inside these reports, you’ll find this type of information:

  • Opportunities to rank better at Google
  • Factors that are hurting your SEO visibility
  • Insights about optimizing content

The Builders

This section allows you to build websites, create and map out sales funnels, build landing pages, create mobile apps, build out online stores and produce online courses or animated videos. 

Here are three of the main tools inside the Builders section:

1. Canvas funnel builder:

 This is where you can build highly-converting sales funnels for your business. The tool provides the opportunity to choose pre-existing funnel templates and use them “as is”, select a template and modify it to your needs or create your funnel completely from scratch. 

2. Online store builder:

This tool combines the Magento ecommerce platform with your Builderall account so that you can create your own customized online shop. It provides a nice selection of options with the functionality and design needed to build out a visually-appealing cart. 

3. Pixel perfect builder:

 Use this app to create pages and websites without the need for any coding skills. It’s drag & drop and easy to use for building:

  • Landing pages
  • Sales pages
  • Websites

Affiliate Program

As you become familiar with Builderall, why not use that knowledge to build in extra income by selling the program to other online marketers?

The affiliate program allows you to earn passive revenue via the following tiers:

  • A customer’s first payment pays out 100% commissions to you
  • Recurring sales pay out 30% commissions
  • 2nd tier recurring commissions pay out at 30%

All right, now let’s transfer over into Kartra as we discuss the Builderall vs Kartra comparison. 

What Is Kartra?


Mike Filsaime and Andy Jenkins created this all-in-one marketing software and it’s designed to help you maximize everything your Internet business must get done. 

With Kartra, you have the opportunity to consolidate actions such as converting leads, driving web traffic, running email campaigns and improving your SEO results using the following types of applications:

  • Webinars
  • Done-for-you campaigns
  • Membership site builder
  • Email automation
  • Page builder
  • Split-testing and analytics
  • Helpdesk software

Kartra has beautifully-designed templates and the platform is intuitive when using it. 

Who Should Consider Using Kartra?

You can benefit from this software if you’re:

  • Building a subscriber list
  • Launching your own products or membership sites
  • Selling affiliate products
  • Building websites and sales funnels for clients

Kartra Features

Kartra has many features and is an extensive marketing platform. 

For this reason, I’ll focus on some of the features that I consider to be the most important so that you can more easily make a decision between Builderall vs Kartra. 

Membership Portal Builder

This is a quality asset when you’re interested in creating and selling your own membership sites. 

This builder lets you work with the following options:

  • Set membership access levels
  • Design the membership area with attractive templates
  • Create email sequences
  • Allow member comments

This is where you can create and add in your membership content so that it’s easy for your membership site customers to access your education. 

It’s simple to build different membership tiers so that you can let new members in for free and then pay you to unlock various membership portals with more valuable information. 

You can drip content to members or let them see the entire membership all at once. The membership builder also makes it easy to take installment, monthly or one-time payments. 


You need the proper analytical data to correctly run your online business and Kartra doesn’t disappoint in this area. 

Kartra’s Analytics section allows you to track all the important metrics for measuring website stats and marketing campaign data. 

Everything you build inside Kartra is tracked, including:

  • Sales
  • Website traffic
  • Conversion rates
  • Email open and click-through rates
  • Email subscriber numbers
  • Video views

Using this data, you can gain the ability to track everything about how your audience moves through and converts throughout your online sales funnel. 

If you know how to measure user behaviour inside a sales funnel, then you can more effectively increase your subscriber and sales numbers consistently over time. 

Payments & Products

Katra makes it simple to create product pages and accept payments for your products. If you’ve ever felt frustrated about getting your payment portal to connect well with your products, then this one feature alone might make your marketing experience that much easier to navigate. 

Here are some of the features you’ll find inside this section of Kartra:

Checkout page: This is where you’ll set up the area for secure payments from customers. You can select which type of payment options make the most sense for your business, such as:

  • Debit card
  • Credit card
  • PayPal
  • One-click payment process

Product page builder: This is where you can build the pages that let you market all your products and services to your prospects. 

The builder includes the ability to add videos, timers, images, headlines, copy and other important features for showing your subscribers why they need what you offer. 

Templates are available that have already been designed professionally out-of-the-box. You can use them without much customization needed or you can add in any logo, font, color or other elements that work best with your brand. 

Similar to building out a membership, the following pricing options are available when building out your product pages:

  • Recurring payments
  • Installments
  • One-time payments

Done-For-You Campaigns

You can simply use ready-to-use campaigns by visiting the done-for-you area of your dashboard and choose your template. 

Click the “Deploy” button, the system will then ask you to go through several steps to implement everything and you’ll be ready to market the campaign. 

The other thing you can do is build your campaigns from scratch. Use the drag & drop builder to create your campaign funnel and then start the marketing process. 

How To Best Choose Between Builderall vs Kartra

Builderall is more geared toward the beginner than Kartra is. Both are easily used by beginners, but Kartra is a more robust marketing platform. 

One of the ways to make your decision is to ask yourself whether you want to upgrade to a more inclusive piece of software after your business grows to a certain point. 

If you’d rather start using Kartra first, even if you might not immediately need all of its features, then that could be a good way to start. 

Final Thoughts

However, Builderall could be your best fit if you’d rather start with a more simplified platform and then upgrade at a later date. 

As you think through your Kartra decision specifically, then I think these resources will help:

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